REAL MEDIA AWARDS 2025 FINALISTS
Thank you to all our entrants for submitting your fantastic entries in the 2025 Real Media Awards.
We are pleased to announce the Finalists for the 2025 Real Media Awards. Well done to all for an amazing year of work!
The Finalists are listed below (organised by category in alphabetical order). You can also download a PDF version of the Finalists HERE.
Please visit Humanitix to purchase your tickets or contact the Awards team at 03 9421 2206 or events@visualmediaassociation.org.au.
Thank you for participating in the Real Media Awards for 2025.
Good luck to all, and we’ll see you on the night!
Award Categories
MAJOR AWARDS FINALISTS
AGENCY OF THE YEAR
Sponsored by PEGASUS
BMF
Direct Chemist Outlet Inhouse Team
SBM
BEST EMERGING DESIGNER
Sponsored by SPICERS
Jessica Sinclair – SBM
Zareh Mesropian – Pegasus Media & Logistics
Louise Bolger – RB Sellars
Viet Lu – Kwik Kopy Camberwell
BEST EMERGING TALENT
Sponsored by MEDIA SUPER
Ben Mersin – SBM
Catherine Leon – Peter Sheppard
Stella Chau – Direct Chemist Outlet
Joel Neilly – Pegasus Media & Logistics
BRAND OF THE YEAR
Sponsored by RICOH
ALDI
Bunnings
Chemist Warehouse
Woolworths Supermarkets
JUDGES CHOICE
Sponsored by SBM
ARB – Culture Magazine 50 Yrs of 4×4
Harte International – The Classic HOPE Edition
LOST MTNS – Swim and Camp
Peter Sheppard Footwear – The Collection SS24
RETAILER OF THE YEAR
Sponsored by IVE GROUP
ALDI
Chemist Warehouse
Direct Chemist Outlet
Woolworths Supermarkets
HOME FINALISTS
Sponsored by HP
FURNITURE, BEDDING AND MANCHESTER
ALDI – ALDI Mania 2024
David Jones – Black Friday 2024
Harris Scarfe – Hello Spring SS24 Collection
OSMEN – Boxing Day Catalogue
HOME IMPROVEMENT / HOME REPAIRS / HARDWARE
Autobarn – EOFY’thing Auto Sale + Tool Bonanza
Bunnings – Bunnings Magazine
Bunnings – Easter Catalogue
Bunnings – Summer Catalogue
KITCHENWARE AND HOME INTERIORS
Harris Scarfe – The Greatest Christmas
Spotlight – 50 Deals at 50% Off or More
Spotlight – Make It, Gift It, Be Merry
The Reject Shop – Christmas 2024
FASHION FINALISTS
Sponsored by SBM
CHILDREN’S TOYS & APPAREL
ALDI – Back to School 2025
ALDI – Go a Little Extra – Christmas 2024
ALDI – Snow Gear 2024
Woolworths Supermarkets – Baby & Toddler February 2025
GENERAL – SHOES, SWIMWEAR, MIXED APPAREL
ALDI – Snow Gear 2024
David Jones – Black Friday 24
Peter Sheppard Footwear – Autumn Winter 2025
Peter Sheppard Footwear – The Collection – Spring Summer 2024
WOMEN AND MEN’S APPAREL
ALDI – ALDI Mania 2024
ALDI – Snow Gear 2024
Geelong Wedding Guide – Geelong Wedding Guide
RB Sellars – Spring Summer 2025 Catalogue
COSMETICS AND GENERAL PHARMACY FINALISTS
Sponsored by IVE GROUP
COSMETICS / SKINCARE
Chemist Warehouse – October Big Beauty Sale
Direct Chemist Outlet – Half Price Beauty Sale May 2025
Direct Chemist Outlet – Half Price Beauty Sale October 2024
Priceline Pharmacy – Priceline Pharmacy Members get more
GENERAL PHARMACY / HEALTH & WELLBEING
Chemist Warehouse – October Big Beauty Sale
Chemist Warehouse – September Catalogue
Direct Chemist Outlet – Half Price Beauty Sale May 2025
Priceline Pharmacy – Priceline Pharmacy Members get more
RECREATION AND LEISURE FINALISTS
Sponsored by IVE GROUP
CAMPING, OUTDOOR GOODS AND MISCELLANEOUS
ARB – Culture Magazine – 50 Years of 4 x 4
Kiama Municipal Council – Kiama Walking Guide
#LOSTMTNS – Swim & Camp
Opposite Lock – Opposite Lock Summer Ready Catalogue
SPORTS AND FITNESS
ALDI – Snow Gear 2024
Benkennie Netball Club – Benkennie Netball Club Yearbook 2024
Chemist Warehouse – January 2025 Australian Open
House of Wellness – September 2025 Footy Finals
B2C FINALISTS
Sponsored by CURRIE GROUP
AUTOMOTIVE VEHICLES AND PARTS
Autobarn – Crackin Christmas Sale
Autobarn – Ultimate Auto Upgrades
Opposite Lock – Summer Ready Catalogue
Opposite Lock – The Great Easter Escape Catalogue
OFFICE SUPPLIES / PRODUCT GUIDES
ALDI – Back to School 2025
ARB – Culture Magazine – 50 Years of 4 x 4
Krost Business Furniture – Krost 2025 Collection
Officeworks – Officeworks magazine
REAL ESTATE & PROPERTY
Boutique Homes – Dual Occupancy Multi-Dwelling Townhouses
Dart West Developments – Gregory Hills Coffee Table Book
Lateral Estate Pty Ltd – Ralph Alexandria Brochure
Simonds Homes- Create Extraordinary – Style Inspiration Guide
TOURISM, EDUCATION, GOVERNMENT, UTILITIES & TELECOMMUNICATIONS
Indigenous Literacy Foundation – Foreign Rights Catalogue 2025
#LOSTMTNS – Swim & Camp
Macquarie University – Grapeshot – Roots
Warranggal Dreaming Pty Ltd – A Journey to Country – Baagii’s Memories
RETAILERS FINALISTS
Sponsored by IVE GROUP
CHAIN + DEPARTMENT STORES + SHOPPING CENTRES
Chemist Warehouse – October Big Beauty Sale
Ferguson Plarre’s Bakehouse – Christmas Food & Gifts at Ferguson Plarre’s Bakehouse
House of Wellness – House Of Wellness Magazine – Autumn 2025
The Reject Shop – Halloween 2024
LIQUOR
ALDI – Go a Little Extra – ALDI Christmas 2024
Porters – Long Weekend Catalogue 2025
Porters – Spring Catalogue 2024
The Bottle-O – Xmas Catalogue 2024
ONLINE RETAILERS
Harris Scarfe – The Greatest Christmas
Krost Business Furniture – Krost 2025 Collection
Peter Sheppard Footwear – Autumn Winter 2025
Peter Sheppard Footwear – The Collection – Spring Summer 2024
SPECIALTY RETAILERS – JEWELLERY, BOOKS, FABRICS, EYEWEAR, CUISINE
Ferguson Plarre’s Bakehouse – Christmas Food & Gifts
Zamel’s Jewellers – Zamel’s Christmas Campaign
SUPERMARKETS
ALDI – Go a Little Extra – ALDI Christmas 2024
ALDI – Snow Gear 2024
Coles Supermarkets – Coles Magazine
Woolworths Supermarkets – Everyday Extra Brand Awareness
PUBLISHING FINALISTS
Sponsored by UPM
BOOKS
Dart West Developments – Gregory Hills Coffee Table Book
Geography Teachers Association NSW ACT – Powerful Geography Collection
Harte International – The Classic HOPE Edition
#LOSTMTNS – Swim & Camp
MAGAZINES
ARB – Culture Magazine – 50 Years of 4 x 4
Peter Sheppard Footwear – The Collection – Spring Summer 2024
RB Sellars – Spring Summer ’25 Catalogue
R.M. Williams Publishing – Outback Magazine Issue 161
DIGITAL FINALISTS
Sponsored by IVE GROUP
CAMPAIGN
Direct Chemist Outlet – The Hairy Pill
Sigma Healthcare – Messi Digital Campaign
PUBLICATIONS
ALDI – ALDI Spring Seasonal Pulse 2024
Bunnings – Winter Style Collection
Pearson Clinical – Wechsler Individual Achievement Test Kit
Ritchies Liquor – 1870: Cocktails by Tommy
EXCELLENCE IN CRAFT FINALISTS
Sponsored by SPICERS
BEST IN CLASS
Club Marine Insurance – Club Marine Magazine
Greenigo – Maple Wood Cover Journals
Spicers – The Vellum
Visit Victoria – Official Visitor Guide to Melbourne and Victoria – Summer 2024-25
CAMPAIGN SERIES – MULTI-CHANNEL
ALDI – Go a Little Extra – ALDI Christmas 2024
Direct Chemist Outlet – The Hairy Pill Direct Chemist Outlet Launch
RB Sellars – Autumn Winter ’25 Catalogue
Visit Victoria – Official Visitor Guide to Melbourne and Victoria – Summer 2024-25
CREATIVE DESIGN AND EXECUTION
Hello May Magazine – Real Wedding Special Volume 10
Little Hobo’s – Brand & Identity
#LOSTMTNS – Swim & Camp
Tiny Disco – Disco Diaries Volume 2
ESG – ENVIRONMENTAL, SOCIAL AND GOVERNANCE
Greenigo – Meaningful Maple Wood Memorabilia
Indigenous Literacy Foundation – Foreign Rights Catalogue 2025
Indigenous Literacy Foundation – Four-Book Series
Warranggal Dreaming – A Journey to Country – Baagii’s Memories
DATA DRIVEN CAMPAIGNS
Sponsored by AUSTRALIA POST
CHARITY & FUNDRAISING CAMPAIGNS
Autobarn – Rev Up Dad’s Day
Harte International – The Classic HOPE Edition
MND Victoria – Keep Us Moving 2025 Tax Appeal
Vision Australia & Petbarn – Petbarn Foundation Seeing Eye Dogs Appeal
OVER 100,000 RECIPIENTS – All Sectors
AGL – FY25 Q2 Internet Offer Campaign
AGL – FY25 Q4 Energy + Telco Campaign
Direct Chemist Outlet – The Hairy Pill Direct Chemist Outlet Launch
UNDER 100,000 RECIPIENTS – All Sectors
Krost Business Furniture – Krost 2025 Collection
Nutrimetics – Gifts that shine
RB Sellars – Spring Summer 2025 Catalogue
Telstra Plus – Pizza Box
PACKAGING & INSTORE FINALISTS
Sponsored by PEGASUS MEDIA
BRAND ACTIVATION
Autobarn – Shine Fest
Chemist Warehouse – January 2025 Australian Open
Colgate Palmolive – Colgate Total Display Drive POS
Direct Chemist Outlet – The Hairy Pill Direct Chemist Outlet Launch
PACKAGING
Nutrimetics – Calm
Spicers – Allyking Cream
Spicers – Carta Solida
Vision Australia & Petbarn – Petbarn Foundation Seeing Eye Dogs Appeal
LABELS
Coles – Cake Labels
Little Big Dairy Co. – Milk Labels
Manter Sorolla Recycled – Back Once Again
Manter Tintoretto Gesso Recycled – Back Once Again
